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Replicating consumer value scales: a comparative study of EVS and PERVAL at a cultural heritage site

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Replicating consumer value scales: a comparative study of EVS and PERVAL at a cultural heritage site

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dc.contributor.author G. Gallarza, Martina
dc.contributor.author Maubisson, Laurent
dc.contributor.author Rivière, Arnaud
dc.date.accessioned 2023-10-10T06:50:25Z
dc.date.available 2023-10-11T04:45:08Z
dc.date.issued 2021 es_ES
dc.identifier.citation Martina G. Gallarza, Laurent Maubisson, Arnaud Rivière, Replicating consumer value scales: A comparative study of EVS and PERVAL at a cultural heritage site, Journal of Business Research, Volume 126, 2021, Pages 614-623, ISSN 0148-2963. es_ES
dc.identifier.uri https://hdl.handle.net/10550/90055
dc.description.abstract PERVAL (PERceived VALue) scale has been frequently replicated and adapted in tourism to measure consumer value; however, EVS (Experiential Value Scale) better reflects the experiential nature of tourism consumption. Focusing on a famous cultural heritage site in France (Chambord castle), this research compares PERVAL and EVS by replicating them as concisely as possible. The results of a quantitative survey of 402 visitors show the similarities and dissimilarities between these two scales regarding their psychometric properties, predictive ability, practicality, and actionability. In contrast to a literature review (favoring PERVAL scale for tourism), this research underlines the complementary nature of these two scales and advises researchers to choose a scale in keeping with their focus, because while PERVAL offers a broader view of consumer value, EVS offers a close-up of the experiential aspects. es_ES
dc.language.iso en es_ES
dc.publisher Elsevier es_ES
dc.subject Consumer value es_ES
dc.subject PERVAL es_ES
dc.subject EVS es_ES
dc.subject tourism es_ES
dc.title Replicating consumer value scales: a comparative study of EVS and PERVAL at a cultural heritage site es_ES
dc.type journal article es_ES
dc.subject.unesco UNESCO::CIENCIAS ECONÓMICAS es_ES
dc.identifier.doi 10.1016/j.jbusres.2020.01.070 es_ES
dc.accrualmethod S es_ES
dc.embargo.terms 0 days es_ES
dc.type.hasVersion VoR es_ES
dc.rights.accessRights open access es_ES

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