The chiral limit of the rho and sigma masses and widths is discussed. We work within the inverse amplitude method to one loop in SU(2) chiral perturbation theory and analyze the consequences that all chiral logarithms cancel out in the rho channel, while they do not cancel for the sigma case, and how they strongly influence the properties of this latter resonance. Our results confirm and explain the different behavior of the sigma and rho poles for N(C) not far from 3, but we extend the analysis to very large N(C), where the behavior of these two resonances is reanalyzed. We note that the rather natural requirement of consistency between resonance saturation and unitarization imposes useful constraints. By looking only at the rho channel, and within the single resonance approximation, we find that the masses of the first vector and scalar meson nonets, invoked in the single resonance approximation, turn out to be degenerated in the large N(C) limit. On the contrary we show that, for sufficiently large N(C), the scalar meson evolution lies beyond the applicability reach of the one-loop inverse amplitude method and if the scalar channel is also incorporated in the analysis, it may lead, in some cases, to phenomenologically inconsistent results.