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Business models in Spanish industry : a taxonomy-based efficacy analysis
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Business models in Spanish industry : a taxonomy-based efficacy analysis
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| Camisón Zornoza, César; Villar López, Ana | |||
| Aquest document és un/a article, creat/da en: 2010 | |||
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| The present study provides a conceptualization of the business model construct from which a multi-dimensional evaluation tool is developed that provides the basis for drawing up a taxonomy and analysing its comparative efficacy. The empirical data was obtained from a sampling of 159 Spanish business organisations. The cluster analysis revealed the existence of four business models that were designated as"multidivisional","integrated","hybrid" and"network". The results also indicate that the adoption of a certain business model is not enough to attain superior performance, highlighting the need to consider other contingent factors. | |||
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53 - Ciències Económiques [1844]