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On the drivers of successful crowdfunding: the case of the platform Verkami

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On the drivers of successful crowdfunding: the case of the platform Verkami

dc.contributor.author	Martínez Cháfer, Luis
dc.contributor.author	Molina Morales, Francesc Xavier
dc.contributor.author	Peiró Palomino, Jesús
dc.date.accessioned	2023-10-05T07:24:11Z
dc.date.available	2023-10-06T04:45:08Z
dc.date.issued	2021	es_ES
dc.identifier.citation	Martínez-Cháfer, L., Molina-Morales, F. X., & Peiró-Palomino, J. (2023). On the drivers of successful crowdfunding: The case of the platform Verkami. BRQ Business Research Quarterly, 26(3), 182-195.	es_ES
dc.identifier.uri	https://hdl.handle.net/10550/90040
dc.description.abstract	This article analyzes the determinants of successful crowdfunding initiatives using a sample of 5,251 projects from the reward-based Spanish platform Verkami. In contrast to most of the literature that has measured success with a dichotomous variable, we approach success with a continuous one, namely the ratio of achievement, which is measured as the obtained resources over the total amount requested by the promoter. We consider a set of potential determinants of success, which are theoretically well-grounded and cover a variety of spheres related to project features. Results suggest that factors related to the signaling theories such as partnership, having previous experience and interaction with backers are positively associated with the achievement ratio, whereas no significant impact is found for the number of rewards. In addition, we find uneven effects for low and high ratios of achievement, identifying the key determinants in different project stages.	es_ES
dc.language.iso	en	es_ES
dc.publisher	Sage Journals	es_ES
dc.subject	crowdfunding	es_ES
dc.subject	financing	es_ES
dc.subject	platforms	es_ES
dc.subject	reward-based	es_ES
dc.title	On the drivers of successful crowdfunding: the case of the platform Verkami	es_ES
dc.type	journal article	es_ES
dc.subject.unesco	UNESCO::CIENCIAS ECONÓMICAS	es_ES
dc.identifier.doi	10.1177/2340944420985862	es_ES
dc.accrualmethod	S	es_ES
dc.embargo.terms	0 days	es_ES
dc.type.hasVersion	VoR	es_ES
dc.rights.accessRights	open access	es_ES