In this article, we analyze letters designs of Disney imaginary from visual culture. We investigate the styles that have supposed some of the most emblematic productions of this film producer, as a consequence as sample they are chosen 12 representative films of the 60 titles of Disney Classics set. Using a case study we developed a comparative to find out visual messages made with letters have clearly penetrated collective imagination. Communication and technology go together in this stylistic evolution. We also provide an educational perspective on the subject, attending to our involvement in training teacher, offering a detailed examination of posters and credits. We believe that this material can be useful to better understand the influence of Disney sensibility on successive generations of audiences. Disney's power in the media directly affects our reception of classical literature, something that is maintained in every process or change that happens, since Disney has demonstrated for a century its ability to adapt to technological uses and currents aesthetic. The letters of the Disney iconography offer us an exclusive catalog of adaptation to fashions from constant innovation in its ideological, aesthetic, technological, communicative and cultural proposals.